Television Commercials
We make many commercials for local television, and for those of you thinking about having a commercial made, especially if it's your first time, we thought it might be helpful if we took you through the typical production process.Thie first step in the process is for us to meet with you and discuss your ideas. We want you to tell us about your product or service, so that we can then move toward creating a script. Perhaps you already have a clear idea of what you want and all that is needed is some minor "tweaking." On the other hand, you may want us to come up with an idea for a creative ad.
The next step is to develop the script. We will present you with a script for your review and approval. If the script is not what you had in mind, we will revise it until it meets your standards.
Once you approve the script, we will schedule production and gather any necessary actors, props, etc.
The next step is production. Depending on the scope of the project, production can take as little as two hours or as much as several days.
After filming is complete, the footage is edited. You will be presented with a approval copy of the ad. If changes need to be made, then a second edit will be needed. When you are happy with the spot, copies will be made and provided to you.
This is a pretty basic overview but hopefully it helps take some of the mystery out of the production process.
